Marcial works for a big meat products company. A self-taught man, he is proud of his achievements, his eloquence, and his own personal philosophy of the world. He is comfortable with his life but, one day he meets a woman who not only fascinates him but also embodies all those things he envies: beauty, elegance, good taste, a high social standing, and interesting acquaintances. But Marcial, with his high opinion of himself is convinced he has the qualities to be worthy of her and determines to conquer her. He narrates this frenzied love story, telling how he deploys all his talents to bewitch her, about his strategies to oust her other suitors, up until that fateful day when he attends a party at his beloved's home and everything reaches an unexpected climax. Once again Landero shows us his mastery of humour and irony rendering, as few could, this portrait of the human condition.